Otis Smart Cab 2.0 Receives Two Prestigious Red Dot Design Awards

The Otis Smart Cab 2.0 has been honored with two Red Dot Product Design Awards for 2026, recognizing excellence for both the integrated elevator system and its innovative modular ceiling solution. Otis (NYSE: OTIS) is the world’s leading elevator and escalator manufacturing, installation, service and modernization company.

The next-generation elevator cab integrates artificial intelligence, sensing technologies, Internet of Things connectivity and biometric recognition to deliver an immersive, multi-sensory experience tailored to a building’s unique architecture and brand identity — and to the individual passenger.

“Developed by our lead design team in Shanghai — Otis’ largest innovation hub — the Otis Smart Cab 2.0 is designed to elevate the everyday experience for passengers, bringing together thoughtful design and advanced technology to create intuitive and comfortable journeys. We’ve combined local insights with advanced technologies and design expertise to deliver inspiring, people-centered mobility solutions,” said Sally Loh, President of Otis Greater China. “These prestigious global design awards reflect the caliber of our Otis teams and ongoing commitment to innovation.”

Haran Vela, Otis Executive Vice President of Engineering, added: “Smart Cab 2.0 is designed as a concept platform to bring together the latest innovations from across industries and demonstrate what’s possible for elevator passengers. Inside the cab, AI-enabled assistance can provide real-time updates, safety guidance and personalized interactions.  Dynamic lighting, immersive visuals, and air-quality features adapt the environment to enhance comfort and well-being. Accessibility features like haptic feedback and intuitive information displays make navigation easier and more inclusive for all passengers. Together, these technologies create a more responsive, transparent and engaging ride experience — one that anticipates needs, keeps passengers informed and delivers greater confidence in every ride.”

The Otis Smart Cab 2.0 debuted at the China International Import Expo (CIIE) in November 2025.

The Otis Smart Cab 2.0 makes each elevator journey more personalized and comfortable. Passengers can access and call elevators via facial recognition, QR code or short-range, contactless NFC technology, such as with a smart phone. Interactive in-car smart screens and an AI assistant deliver proactive services and communications based on what it observes in the elevator cabin throughout the journey, such as telling waiting passengers whether an elevator is full, or if there is a pet inside. An intelligent guidance system — combining voice announcements, on-screen messaging and high-resolution floor projections — keeps passengers informed and ensures clear, reliable communications when it matters most.

The Smart Cab 2.0’s award-winning modular ceiling solution allows architects to precisely tailor the elevator experience. Built on a flexible 3×3 modular grid, it enables customizable configurations, including dynamic ambient lighting, air purification, and the ability to integrate fragrance. Other options include short-focus projection technology to display real-time information directly onto elevator doors and floors, such as information about building amenities, as well as an AI-equipped camera that monitors the cab and provides contextual voice messages based on real-time activity in the cab.

The Otis Smart Cab 2.0 debuted at the China International Import Expo (CIIE) in November 2025. It builds on the success of the original Otis Smart Cab concept elevator, which won a Red Dot Product Design Award in 2024.

Otis also previously won Red Dot product design awards for its Otis Ambience hall fixtures in 2021, and for the 10 Key Smart Ele operation panel in 2019.

Established in 1955, the Red Dot Award: Product Design recognizes outstanding designs from around the world. An international jury of approximately 40 experts from different specialist areas assesses entries in terms of innovation, functionality and longevity.

About Otis

Otis gives people freedom to connect and thrive in a taller, faster, smarter world. The global leader in the manufacture, installation, service and modernization of elevators and escalators, we move 2.5 billion people a day and maintain approximately 2.5 million customer units worldwide – the industry's largest Service portfolio. You’ll find us in the world's most iconic structures, as well as residential and commercial buildings, transportation hubs and everywhere people are on the move. Headquartered in Connecticut, USA, Otis is 72,000 people strong, including 45,000 field professionals, all committed to manufacturing, installing and maintaining products to meet the diverse needs of our customers and passengers in more than 200 countries and territories. To learn more, visit www.otis.com and follow us on LinkedIn, YouTube, Instagram and Facebook @OtisElevatorCo.

The product features, functions and descriptions in this press release are for informational and promotional purposes only and do not constitute an offer or commitment. Actual product offerings, configurations and functionalities are subject to customer orders and the terms of the applicable final agreements.